Search Content


Content Categories



Marketing Automation

Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.

Related Call Center Reporting Articles

Single Question Interview: Matt Jones


So, it’s funny that Brandon just posted about how much he loves the Dopplr Annual Report, because, unknown to him, I had already emailed Matt Jones to ask about it. I thought it would make a good Single Question Interview, a new, and perhaps...

Read more about Single Question Interview: Matt Jones...

Aurora: Writing the Script


Writing the script for Aurora turned out to be a tricky balancing act. We wanted to illustrate the interesting design solutions we had come up with, but we also had to provide enough context to make the solutions meaningful. We needed the movie to...

Read more about Aurora: Writing the Script...